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March 12 , 2009

The Quiet Copywriter

An introvert’s guide to surviving and thriving in business


Some of us are sensitive souls. We feel so very deeply. We think somewhat abstractly. We observe when others chatter. We retreat when others revel. And while introversion is now better understood and appreciated, it can still be tricky being a quiet business owner in a noisy world. 

And so we wonder: 

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  • How can quiet copywriters shine? 
  • How can we win work, keep clients, and build a blossoming business without winding up overwhelmed and over it? 
  • How should we network and negotiate? 
  • How do we become confident copywriters – without pretending to be energetic extroverts? 

That’s what The Quiet Copywriter is all about. Packed with practical tips and tricks, it’s your guide to surviving and thriving as an introverted creative in the buzzing business world. 


“As a self-employed writer, reading The Quiet Copywriter gave me some real clarity. Through Kat’s combination of storytelling and tips, I realised there are others who are like me: confident and capable, yet quiet and with a need to tailor work life to our own strengths.” – Megan Blandford 

"In The Quiet Copywriter, Kat shows introverts how they can use their strengths to build a kick-ass copywriting business. As a fellow introvert, I've often felt like I've had to fight against my inner nature and force myself to communicate in styles that just aren't natural for me - and as a result, not communicate effectively! But Kat provides some great tips on how to strike a balance between being responsive and available for clients, and still honouring your own personal style. I found her suggestions on how to network effectively as an introvert particularly useful and I'll be putting them into use very soon. As quiet writers, we know how to get the job done and impress the socks off our current clients, and Kat offers very practical advice on how to grow your copywriting business beyond the simplistic cold-calling advice of many other business manuals." - Angela Denly, 

“Many of the best writers I know are self-confessed introverts, and the very things that make them great writers (as Kat makes clear in this thoughtful book) are the things that can potentially hinder them from finding commercial success as a copywriter. Kat gently guides you through some of the challenges (nerves at networking events, the cold sweat of cold calls) as well as the joys of life as a freelancer, with some excellent tips along the way. If you’ve been thinking about making the leap into a new copywriting career, but there’s something holding you back, fear not! This book has the answers." - Sara Howard, Writers Australia 

“It felt like you were talking directly to me. I found the sentences just kept flowing, which made it easy to read a big chunk of the book at once (I read about 3/4 in the first sitting). As someone who is about to set up their own copywriting business, I found it really informative and useful.”- Nicole Thomson-Pride

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