Bridging the Gap between Creative Writer and Marketing Author
Marketing is a very scary prospect for authors. It seems like a foreign language meant to be spoken in a far off land without an embassy to help explain the culture. None of this is true. It isn’t marketing that’s the issue-it’s a fear and general misunderstanding of marketing in relation to an author’s talents and skill set. Authors are creative people who solve problems within their imagination. Just because they’ve never been creative within the marketing universe does not mean they can’t. In fact, the more creative a marketing author is, the further they step away from the competition and ineffective marketing strategies, and the more book sales success they will find. Write Brain/Left Brain is the goose with the golden egg. These pages open doors to thinking outside the box and away from the noisy competition. It encourages authors to see the bigger book buying world, imaginatively seek out broader audiences, and always trust their creative nose to accomplish their book sales goals. This book is designed to remove an author’s fear of marketing and replace it with the inventive possibilities specific to the book marketed. Authors, open your mind and take the empowering leap into the astonishing, imaginative marketing playground.
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