Home » Business & Finance » Alastair Dryburgh » Everything You Know About Business is Wrong

January 27 , 2008

Everything You Know About Business is Wrong

How to unstick your thinking and upgrade your rules of thumb


To be brilliant in business you have to dare to be different. It means going against the grain, taking risks and never giving up despite the challenges hurled at you. EVERYTHING YOU KNOW ABOUT BUSINESS IS WRONG is the bible for the unconventional business brain who won't accept anything but excellence. Based on the ideas in the author's pithy column 'Don't You Believe It' for Management Today, Alastair Dryburgh takes modern business myths and blows them apart. Did you know that: Cost cutting is a bad way to boost profits? That you shouldn't always give 110%? Incentives don't encourage people to do useful things? So much of what we learn about business is plain wrong. It's time to challenge your assumptions and learn about the things that will help you be successful.

How to download book

Buy this book

You can buy this book now only for $14.79. This is the lowest price for this book.

Buy book

Download book free

If you want to download this book for free, please register, approve your account and get one book for free.


After that you may download book «Everything You Know About Business is Wrong»:

Download Torrent:


Download Amazon Kindle:


Download FB2: