Home » Nonfiction » Elizabeth B Goldsmith » Social Influence and Sustainable Consumption

October 03 , 2007

Social Influence and Sustainable Consumption


This forward-looking volume examines the role of social influence – including social media – in creating and fostering sustainable consumer behavior. Using the concepts behind social influence theory as a launching point, it describes humans' need for social networks and identifies the core components of buying, such as consumer goals and the gathering of opinions. From here, chapters examine ways social influence can encourage and support sustainable consumption, from buying green products to recycling packaging materials to supporting environmentally responsible brands. Real-world examples, critical thinking questions, a breakdown of strategies for influencing behavior, and pertinent references give the book extra dimensions of value. Among the featured topics: 
  • Social influence: why it matters.
  • Values, attitudes, opinions, goals, and motivation.
  • What we buy and who we listen to: the science and art of consumption.
  • Decision making and problem solving.
  • Households: productivity and consumption.
  • Sustainably managing resources in the built environment.

Between its nuanced understanding of social connections and its up-to-date lens on technology, Social Influence and Sustainable Consumption is must reading for researchers in the fields of consumer psychology, consumer behavior, and consumer sustainability.

Download docx

Read also

Hot Kisses (Lesbian Erotica)

Sue was happy to see her friend, Emily, once again. The last time she saw her, they flirted but Emily didn’t want to take things further. However, Emily was now ready to proceed and Sue discovered that her friend was a natural as she pleasured her in a wonderful way.

Show more...

How to download book

Buy this book

You can buy this book now only for $84.09. This is the lowest price for this book.

Buy book

Download book free

If you want to download this book for free, please register, approve your account and get one book for free.


After that you may download book «Social Influence and Sustainable Consumption»:

Download PDF:


Download Microsoft Reader (LIT):


Download ePUB 2: