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November 10 , 2008


Crack the Secrets of High Performance


Why are 137 of the world’s 500 best female golfersfrom South Korea? How did one athletic club inKingston, Jamaica, manage to produce most of theworld’s best sprinters? What’s the reason that theworld’s best marathon runners grew up in the samevillage in Ethiopia? What is the secret behind Brazil’smass production of soccer super stars? How has onetennis club in Moscow managed to develop moretop tennis players in ten years than the whole of theUnited States?For six months, bestselling author and ex-professionalfootballer Rasmus Ankersen travelled around theworld visiting these six talent gold mines and adaptinghis findings into a revolutionary business context. Hetalked, trained and lived with the athletes in order todiscover what, if anything, they have in common andto attempt to crack the code of developing world classtalent. The result is THE GOLD MINE EFFECT,a book which questions all the misconceptions,conventional wisdom and popular theories abouttalent, hard work, parenting and motivation. Ankersenpresents his surprising conclusions in seven lessonson how anyone — or any business, organization orteam — can defy the many misconceptions of highperformance and learn to build their own gold mineof real talent.
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