Proprietary audience development is now a core marketing responsibility. Every company needs audiences to survive.They are where you find new customers and develop more profitable relationships.And yet, most companies today treat their email, mobile, and social media audiences like afterthoughts instead of the corporate assets they are. …
From the scene of the crime, Conan Doyle embarks on a path that leads him to the sleazy underworld of New York City’s Bowery and a series of deceptively disparate—but decidedly connected—murders. And as he calls upon the scattered members of the Arcanum for aid, he also finds himself embroiled in a story of war as old as time itself. Not of a struggle between countries, but between darkness and light.
Peopled with the twentieth century’s most famous—and infamous—figures, here is an extraordinary tale in which the stakes go beyond the realm of humankind—into the divine.
From the Hardcover edition.