Home » Business & Finance » F. Byron (Ron) Nahser » Learning to Read the Signs: 2nd edition

October 26 , 2008

Learning to Read the Signs: 2nd edition

Reclaiming Pragmatism for the Practice of Sustainable Management


It's not what we know, but how we learn. This is the key that Learning to Read the Signs uses in order to evaluate and apply ideas and facts to one's organization life. The book asks the reader to go back to and reclaim pragmatism: an activity of thought involving four parts: Investigation, Hypothesis, Action, and Testing. Pragmatism is a method of interpretation or inquiry which offers to the thoughtful business practitioner a way to better understand the reality in which we operate, to think critically and creatively, and for business people to think together to make the best use of all our perspectives and talents. Questions raised in this book include: What are the signs telling us? Where are we headed and why? Why are things going the way they are? What is our purpose?Examples abound of companies and organizations that have failed to "read the signs": the automobile and the financial services industries are obvious examples. Doing business successfully in the 21st century means becoming aware of the filters that modify and limit business vision in our culture. Without this awareness, many businesses will continue to fall into short-term reactive thinking. In a world facing unprecedented social, environmental, and economic challenges, learning to read the signs is a business imperative.This is not a how-to book in the sense that it provides ten easy answers to everyday business problems. The help it gives is much more profound. This book outlines a mode of inquiry that can be used to solve cognitive as well as ethical questions. Drawing on the deepest resources of philosophical pragmatism, Nahser shows us that often we do not even know the right question to ask, that we must start by trusting our doubts and seeing where they lead, so that we can even begin to ask the right questions. He brings philosophy down to earth by showing that a practical philosophy can call into question our outworn assumptions, open up new lines in inquiry, and lead to conclusions we never imagined at the beginning of the processconclusions not just about what to do next, but about our larger purposes, those frameworks that give us meaning and direction.In this long-overdue and radical update to his seminal book, Ron Nahser turns his attention to how pragmatism can be can be practiced by the management of business, government, and non-profit organizations to create both success and a better world for all.
Show more...

How to download book

Buy this book

You can buy this book now only for $18.79. This is the lowest price for this book.

Buy book

Download book free

If you want to download this book for free, please register, approve your account and get one book for free.


After that you may download book «Learning to Read the Signs: 2nd edition»:

Download ePUB 2:


Download MobiPocket:


Download FB2: