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May 16 , 2008

The Why You Do

Unlocking Our Behavior to Prevent Misunderstandings


We’ve all heard the old adage “life doesn’t come with an instruction book,” but what if it did?Author Don Crosby wants us to realize our potential—not just doing what we’ve been told we should do, but all that we truly can do. His personal, humorous, and even touching stories will help you to become your own true, best self. At the same time, we all know that those around us—whether friends, family, or co-workers—can have a huge impact on our potential. Crosby takes the time in The Why You Do to show how knowing more about the people around us can truly make life better—at work, and at home. Backed by cutting-edge behavioral measurement technologies, these are not simply touchy-feely suggestions and ideas, but techniques you can use and apply. Broken into three helpful sections, The Why You Do will help readers learn who they are, how they fit into the world, and how to learn more about themselves—and others.

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